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The Vinauta: buy wine online and not only
With Vinauta, the user will not only be lead to the purchase but will have the opportunity to really deepen his knowledge on the product
The project, Vinauta - benchmark for buying wine online - have devoted great care in designing a site that would support easy and intuitive navigation, and has spent some time looking for images and content that is a very important part of this e-commerce portal - linked to the world of wine, accessories and food and wine tours.
The idea is to accompany the Vinauta users in the vineyard, to know the people who work so passionately and which produce this nectar.
The project was born after they noticed that in the current landscape of the internet there are only two strands of thought: those involved in selling wine online and that of the blogs, two worlds that never meet.
With the Vinauta, the user will not only be lead to the purchase but will have the opportunity to really deepen their knowledge of the product: the "News" section with articles written by journalists, video contributions on tastings (new idea, involving that goes well with the new technology), the satellite view of the vineyards, wineries and the focus on all that the "magazine" will be able to offer, it will be a new opportunity for online training for a more conscious wine consumer.
The goal is "to travel" vinauta in the world of wine. To move his imagination to the point of emotions as if he was really there at that moment, in that vineyard.
Even if buying wine through the Italian and international e-commerce still has some "resistance", is right to believe strongly in this project.
www.ilvinauta.it